Google Ads Beginner’s Guide: Step by Step
Are you new to online ads? Do you want to show your business on Google? This Google Ads Beginner’s Guide:...
-
by
-
Sep 21, 2025
Are you new to online ads? Do you want to show your business on Google? This Google Ads Beginner’s Guide: Step by Step is here to help.
In this blog, you’ll learn how to start with Google Ads, how it works, and how to set up your first ad. No complex words. No confusing steps. Just simple help so anyone can understand—even if your English is basic.
Let’s begin!
✅ What is Google Ads?
Google Ads is a tool from Google. It helps you show your website or product when people search for something on Google. For example, if you sell shoes, your ad can show when someone types “buy shoes online.”
You only pay when someone clicks your ad. This is called PPC advertising (Pay-Per-Click).
🔍 Why Use Google Ads?
Here are a few good reasons:
You reach people right when they search.
You control your budget.
You can start small and grow.
It works for local and global businesses.
You see real-time results and reports.
Even small businesses use Google Ads campaigns to grow online.
🛠️ Step by Step: Google Ads Setup
Let’s look at each step in this Google Ads tutorial for beginners.
🔹 Step 1: Create a Google Ads Account
Go to ads.google.com and click “Start Now”.
Use your Gmail to log in.
🔹 Step 2: Set Your Goal
Google will ask your goal. Choose one:
Get more calls
Get more website visitors
Get more visits to your store
Choose what fits your business best.
🔹 Step 3: Choose Your Audience
Now decide who sees your ad:
Choose location (city, country, or area)
Select language
Pick age and interests
This is called targeting. It helps you show ads to the right people.
🔹 Step 4: Set Your Budget
Decide how much money you want to spend each day.
You can start with a small amount like $5 or $10.
Google will show you estimated clicks for that budget.
🔹 Step 5: Create Your Ad
Now write your ad:
Add a headline (what people see first)
Write a description (what your ad is about)
Add your website link
💡 Tip: Use strong, simple words like “Buy Now” or “Learn More.”
🔹 Step 6: Add Keywords
Keywords are words people type into Google. You need to choose the ones that match your business.
For example:
If you sell cakes → keywords can be “buy birthday cake” or “order cake online.”
Use Google’s keyword tool to help.
This is the heart of PPC advertising. You want the best keywords for your ads.
🔹 Step 7: Review and Launch
Check everything:
Your ad text
Your keywords
Your budget
Then click “Publish”.
Congrats! Your first Google Ads campaign is live!
Extra Tips for Success
Start with a small budget.
Check results every day.
Use different ads to test what works.
Use clear words in your ad.
Focus on one goal per campaign.
This way, you learn fast and avoid losing money.
What Happens After You Launch?
Google shows your ad to people searching for your keywords.
If they like what they see, they’ll click your ad and visit your website.
You can check:
How many clicks you got
How much you spent
Which ads are working best
Use this info to make better ads next time.
Final Thoughts
This Google Ads Beginner’s Guide: Step by Step gives you the basics to start. You now know how to:
Open a Google Ads account
Set up your first ad
Choose the right keywords
Set a budget and target your audience
It may look hard at first, but with practice, it gets easier. Many small business owners run successful ads with just the basics.
So go ahead—try your first campaign today!
How to Improve ROI Paid Ads: A Simple Guide for Everyone
September 26, 2025
No Comments
If you run ads online, you want results. That result is called ROI Paid Ads. ROI means “Return on Investment.” It shows how much profit...
Read More »
How to Record Website in Mobile View?
September 22, 2025
No Comments
Introduction Have you ever wanted to record website in mobile view and share it with others? Maybe for a client demo, a tutorial, or a...
Read More »
-
AboutSaranya Devi.K
